Q&A: Nutritech excited about Great Zuurberg Trek involvement
Nutritech is back for the second time at the PwC Great Zuurberg Trek. We caught up with the brand ahead of the event.
Q: What does the sponsorship mean to you as a company?
A: As a performance and endurance brand it is important to stay relevant within the endurance industry and giving athletes and aspiring athletes the opportunity to experience the brand and the product offering. We partner with premium events that we feel align well with the overall image of the Nutritech and Endurade brands.
Q: What service will you bring to the event?
A: We will be supplying hydration on route in the form of Endurade 2hrs+ points designated on the cycle route by race management. We have also included Endurace raw energy bars in the goodie bags for riders to include as part of their race-day nutrition and Nuway energy oats in the chalets and the race village buffet offering.
Q: What can riders look forward to from Nutritech/Endurade?
A: Riders can look forward to being greeted by helpful Nutritech staff and pure hydration.
Q: What are your views on the event?
A: This is the second time we have been involved with the GZT and have always felt that the event is one of the stand-out ones on the mountain bike calendar and a must for all adventure seekers.
Q: Are there any exciting developments underway at Nutritech? Something the public can look forward to soon?
A: We will remain tight lipped for now, but if readers are interested, there are a few easter eggs available over at www.nutritechfit.com for those with sharp eyes.