Ass Magic confirms sponsorship
Chamois cream brand Ass Magic have been confirmed as sponsors of the 2016 PwC Great Zuurberg Trek.
Each rider will receive a sample of the emollient-based cream in their goodie bags this year.
According to Ass Magic, their bum cream contains “a secret blend” of natural oils that help prevent saddle sores.
Their products can be found at selected retail stores across the country.
Find out more here.