Q&A: First Choice to assist riders at Great Zuurberg Trek

Q&A: First Choice to assist riders at Great Zuurberg Trek

Our sponsors First Choice will help riders recover at this month’s PwC Great Zuurberg Trek in Addo. We asked them some questions about their involvement.

Q: What does the sponsorship mean to you as a company?
A: Exposure of our brand to consumers, especially at sports events like these where the message of the goodness of milk, in the form of First Choice High Protein Recovery milk and First Choice KICK ™ Energy Booster Milk, can be communicated.

Q: What service will you bring to the event?
A: Woodlands Dairy and First Choice will be manning a waterhole and sponsor First Choice Products as well as supply the milk for tea/coffee stations.

Q: What can riders look forward to from First Choice?
A: Free First Choice Recovery milk for the riders.

Q: What are your views on the event?
A: Beautiful race in a beautiful setting. All mountain bikers should be encouraged to ride along.

Q: Are there any exciting developments underway at First Choice? Something the public can look forward to soon?
A: We’re always looking to develop exciting new products, but nothing we can share with the public right now. Follow our Facebook and Instagram pages to stay informed.

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